What advantages does motherboard for smart home hub manufacturer have over traditional x86 solutions

What advantages does motherboard for smart home hub manufacturer have over traditional x86 solutions?

Advantages of motherboard for smart home hub manufacturer over x86: 1) Lower power consumption (10-15W vs 30-50W); 2) Lower cost; 3) Rich Android ecosystem, easy app development; 4) Fast boot; 5) Compact size, suitable for embedded deployment.